Last Updated: March 18, 2025

1. Introduction

Welcome to Brit Finds ("Company," "we," "our," "us"). We are committed to protecting your privacy and ensuring that your personal data is handled securely and in compliance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018. This Privacy Policy explains how we collect, use, disclose, and protect your personal data when you visit our website [BritFinds.com] or interact with our services.

2. Contact Information

If you have any questions about this Privacy Policy or how we handle your data, you can contact us at:

You also have the right to lodge a complaint with the UK Information Commissioner’s Office (ICO). More details can be found at https://ico.org.uk.

3. Definitions

  • Personal Data: Any information that can identify an individual, such as name, email, phone number, and IP address.

  • Processing: Any action performed on personal data, including collection, storage, and sharing.

  • Data Controller: Brit Finds, as we determine the purpose and means of processing your data.

4. Lawful Basis for Processing Data

Purpose

Legal Basis

Process orders and payments

Contractual necessity

Provide customer support & respond to inquiries

Legitimate interest

Send marketing emails & promotions

Consent

Improve website functionality & security

Legitimate interest

Compliance with legal obligations

Legal obligation

Fraud prevention & security measures

Legitimate interest

5. Data We Collect

A. Information You Provide

  • Name

  • Email address

  • Phone number

  • Payment details (processed securely by third-party payment processors)

  • Shipping and billing address

B. Information We Collect Automatically

  • Cookies & Tracking Technologies: Includes session cookies, persistent cookies, and analytics cookies.

  • Device Information: IP address, browser type, operating system.

  • Usage Data: Pages visited, time spent, interactions on our website.

C. Information from Third Parties

  • Social media platforms (if you log in via Facebook, Google, etc.).

  • Payment providers for transaction verification.

6. How We Share Your Data

We do not sell your personal data. However, we may share your data with:

  • Service Providers & Partners: Payment processors, delivery partners, IT service providers.

  • Legal & Regulatory Authorities: When required to comply with the law.

  • Business Transfers: In the event of a merger, sale, or acquisition.

7. Data Retention

We retain your personal data only as long as necessary for the following purposes:

  • Order & Transaction Data: Retained for 6 years (for tax and legal compliance).

  • Customer Support Data: Retained for 2 years after your last interaction.

  • Marketing Data: Retained until you opt out or withdraw consent.

  • Website Analytics Data: Retained for 12 months.

Once the retention period expires, we securely delete or anonymize your data.

8. Your Rights Under UK GDPR

You have the following rights regarding your personal data:

  • Right to Access – Request a copy of your personal data.

  • Right to Rectification – Request corrections to inaccurate data.

  • Right to Erasure ('Right to be Forgotten') – Request deletion of your data.

  • Right to Restriction of Processing – Request limitation on how we use your data.

  • Right to Data Portability – Receive a copy of your data in a structured format.

  • Right to Object – Object to processing for marketing purposes.

  • Right to Withdraw Consent – Withdraw consent for marketing at any time.

  • Right to Lodge a Complaint – With the UK ICO if you believe your data rights have been violated.

To exercise these rights, contact us at britishfinds101@gmail.com.

9. Cookies & Tracking Technologies

We use cookies for:

  • Essential Website Functionality – To ensure site performance and security.

  • Analytics & Performance – Tracking user behavior to improve services.

  • Marketing & Retargeting – Personalized ads through Google Ads, Facebook Pixel, etc.

You can manage cookie preferences through your browser settings or our cookie consent banner.

10. Marketing & Opt-Out Options

We only send promotional emails if you have opted in. You can unsubscribe anytime by:

  • Clicking the "unsubscribe" link in emails.

  • Contacting us at britishfinds101@gmail.com.

11. Automated Decision-Making & Profiling

If we use automated decision-making (e.g., fraud detection, personalized recommendations), we will provide:

  • An explanation of the logic involved.

  • The opportunity to request human intervention if decisions significantly affect you.

12. International Data Transfers

If we transfer your data outside the UK, we ensure:

  • Standard Contractual Clauses (SCCs) approved by the UK government.

  • Adequacy Decisions for countries with approved data protection standards.

13. Children’s Privacy

Our website is not intended for children under 13. If we discover that we have collected data from a child, we will delete it immediately.

14. Data Security Measures

We implement strict security measures, including:

  • SSL Encryption – For secure data transmission.

  • Secure Payment Processing – Handled by trusted third-party providers.

  • Access Controls – Restricting unauthorized access to your data.

15. Data Breach Notification

If a data breach occurs that may risk your rights or freedoms, we will:

  • Notify the UK ICO within 72 hours.

  • Inform affected users without undue delay.

16. Updates to This Privacy Policy

We may update this policy periodically. Changes will be posted with a revised "Last Updated" date. Significant changes will be communicated via email or website notification.

17. Contact Us

If you have any questions about this Privacy Policy, you can contact us:

By using our services, you agree to this Privacy Policy.